Leaders’ Quest, a global social enterprise known for its pioneering collaborations such as TED Countdown and Count Us In, has appointed Kim Coupounas to its senior leadership team. During its 21 years of existence, LQ has built an engaged global network of exceptional people committed to cultivating wise leaders for a regenerative future for humanity and the planet. 

A seasoned business leader in both the private and public sector, Coupounas brings deep knowledge and understanding of global impact work and systems change and a profound commitment to mobilizing the power of business to shape a regenerative future.

“LQ’s work to cultivate courageous business leaders and foster game-changing collaborations to address today’s complex global social and environmental challenges is needed like no other time in our history,” said Coupounas. “LQ’s work is centered in both reality and optimism, and it is literally changing the course of the future. What an honor to be able to join this incredible global team to help forward their vision and work while leveraging my own deep passion for amplifying the power of business to advance an equitable and regenerative future for humanity and our planet. ”

“We’re absolutely thrilled that Kim has chosen to bring her exceptional experience, wisdom, passion, and reach to our global team,” said Lindsay Levin, Founder and CEO of Leaders’ Quest. “Kim is a powerhouse leader who will bring courageous, out of the box systems-thinking mixed with an entrepreneur’s spirit to our work of growing wise leaders for a regenerative future and tackling big global challenges. Kim is a highly respected leader within the global sustainable business community, and we can’t wait to see the magic she weaves as part of the Leaders’ Quest team.”

Coupounas is joining Leaders’ Quest at a moment of tremendous growth and opportunity for the organization. In her role on the senior leadership team, Coupounas will be a highly visible LQ Partner focused on furthering the organization’s game-changing collaborations and partnerships, design and delivery of LQ’s trademark leadership programs, client engagement, public advocacy, organizational leadership, and business development. 

Prior to Leaders’ Quest, Coupounas was an instrumental leader in the growth of the B Corp movement. She served as a senior executive at B Lab, the nonprofit behind B Corps, for over 8 years and focused on advancing stakeholder-based capitalism while activating business leaders and companies to operationalize sustainable and regenerative principles and to use their collective power and voice for systemic change. 

At B Lab, she co-led the largest mobilization of companies in history committed to Net Zero greenhouse gas emissions by 2030. Prior to B Lab, Coupounas served as co-founder and CEO of GoLite, a purpose-driven outdoor products brand that was one of the earliest Certified B Corps. Coupounas is also past Board Chair of the Outdoor Industry Association (OIA), the trade association representing the $887 billion+ active outdoor recreation industry, during which she helped launch and lead that industry’s groundbreaking sustainability efforts. 

Coupounas earned MBA and MPA degrees from Harvard University, an AB with honors in Philosophy from Princeton, and attended Oxford University as a Rotary Foundation Graduate Scholar. She has received many awards, including being named Conscious Company’s “2020 World-Changing Woman.”